LOS ANGELES, CA – Thursday, January 30, 2025 – Rolling Loud, the World’s Largest Hip-Hop Festival, continues to push boundaries and make history. This year, the festival welcomes Peso Pluma as the first-ever non-hip-hop artist to headline a Rolling Loud event. He will take to the Rolling Loud California mainstage on Saturday, March 15th, alongside headliner A$AP Rocky and artists like BossMan Dlow, YG, Sexyy Red and many more. The groundbreaking moment underscores the festival’s evolution and the undeniable influence of regional Mexican music within global pop culture.

Known for his high-energy performances, chart-topping hits, and undeniable stage presence, Peso Pluma has rapidly ascended to international superstardom. His genre-blending sound and electrifying live shows have captivated audiences, making him one of the most in-demand performers today. Despite his roots in música mexicana, Peso Pluma’s connection to hip-hop culture is undeniable. He has connected and collaborated with some of the biggest names in the genre, including Travis Scott, Drake, Cardi B, Quavo, and Rich The Kid, seamlessly bridging the gap between Latin music and rap culture. His ability to blend styles and connect with diverse audiences makes him a perfect fit for Rolling Loud’s boundary-pushing ethos.

Rolling Loud California 2025 is set for March 15th-16th at Hollywood Park with headliners A$AP Rocky, Playboi Carti and Peso Pluma, plus performances from YG, Quavo, BossMan Dlow, Sexyy Red, Ken Carson, Gelo, Dom Kennedy and many more. Rolling Loud California 2025 Single Day tickets go on sale this Friday, January 31st, at 10AM PT and a portion of all net ticket sales will be donated to rebuilding communities devastated by wildfires. Single Dayticket prices start at $119 for GA. Single Day Tickets go on-sale.

rollingloud.com/latix